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Physitrack: Leading Healthcare strategist Michael Sloniewsky to head US operations.

February 19, 2016

Digital Therapeutics leader Physitrack expands in North America with recruitment of General Manager for US business.

Healthcare strategy and operations leader Michael Sloniewsky is to join Physitrack, the leading e-rehabilitation provider, as General Manager of the US and Canada. He will head up the company’s partnerships and future development across North America, from the company’s US base in Santa Monica.

Sloniewsky, 44, joins from RMG, Inc., South Carolina, where he has played a key role in strategy and operations at corporate level, as well as within RMG’s OsteoArthritis Centers of America business, and with US Physical Therapy (NYSE: USPH) prior to that. Sloniewsky is a graduate of Columbia Business School's Executive Programs and Virginia Tech.

Visionary leader for Physitrack’s US strategic partnerships

“Michael is an admired strategist within the US healthcare sector”, says Physitrack co-founder and CTO, Nathan Skwortsow. 

“His focus, operational experience and leadership skills make him the perfect choice to guide Physitrack on the ground in its vital strategic collaborations with some of the world’s largest corporates, They also make Michael the ideal person to identify and develop new opportunities for Physitrack in both North America, Canada and South America. With his vision and commitment, Michael will also be an inspirational figurehead and mentor for our global team.” 

Leading e-rehab platform.

Physitrack develops the world’s leading digital therapeutics platform. It lets physiotherapists and other healthcare professionals build and prescribe video-based rehabilitation programs, delivered via mobile apps. The company’s library of original rehab video material now includes more than 2000 purpose-produced exercises.

As well as helping patients to adhere to their prescribed programs, Physitrack’s techenables them to feed back their performance, pain and comments to their healthcareprovider, creating continuous visibility and communication throughout rehab.

Deeper commitment to iOS

Physitrack is also working closely with Apple, as an Apple mobility partner, to expand its support for iOS with optimized e-healthcare solutions for iPad and iPhone and deliver thee solutions to even more patients, practitioners and healthcare stakeholders. 

Michael Sloniewsky said, “I am delighted to come to Physitrack at this exciting and challenging point in the story of e-healthcare. Physitrack has a proven reputation as a maker of quality digital therapeutics content, and now through our relationship with Apple, we are able to not only build best-in-cloass e-healthcare solutions optimized for iPad and iPhone but expand access to them to more customers around the globe.

Background Information:

Physitrack. The leader in digital therapeutics.

Physitrack (Bloomberg: 1297006D LN) is a privately held digital therapeutics provider with offices in Santa Monica, London, Amsterdam, New Delhi and Melbourne. The company develops iOS and web apps based on Physitrack’s proprietary and clinically verified video exercises in areas such as musculoskeletal, neurological, paediatric and military rehabilitation.

Apple (NYSE: AAPL) announced in 2015 it is working with a select group of business software and solution providers, including Physitrack.

For more information, please contact:

Physitrack Limited
Frank von Zon
+1 415 230 0414

Video introduction to Physitrack: